This logo design / identity / branding work for All Sports Academy was developed for a training facility located in Alpharetta that helps young athletes improve upon their respective sports, be it baseball, basketball, gymnastics, soccer, or softball. They are dedicated to focusing on the individual, and emphasizing the sincere dedication it takes to become the very best they can be. The branding uses red as a strong color, a triangle, being the strongest of all basic geometric shapes, and the human figure, further alludes to the strength concept.